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Content Marketing: One Words to Replace 20 Phrases
10 Apr

Content Marketing: One Words to Replace 20 Phrases

Just stumbled upon a great tweet/blog: 20 phrases you can replace with one word | Articles bit.ly/Hcp9fb — Tammy Portnoy (@tammyportnoy) April 10, 2012 that talks about circumlocution – using many words when one word is sufficient. Here are some great examples that can...

Link Building Tips for Dealing with Google’s Latest Algorithm Change Panda 3.3
04 Apr

Link Building Tips for Dealing with Google’s Latest Algorithm Change Panda 3.3

In case you’ve been hit and even if you haven’t – this is an EXCELLENT review on what you should and should NOT do when link building. As we know – one must build links – or else your site may disappear… However, one...

44 Ways To Truly Build Up a Social Media Campaign
02 Apr

44 Ways To Truly Build Up a Social Media Campaign

Just stumbled upon this GREAT blog post chronicling the 44 things that Lionsgate did in the Social Media Sphere to promote The Hunger Games and entertain and engage its fans. This definitely gives you some great ideas for: How you can use the different...

78 Tools For Every Internet Marketer
16 Mar

78 Tools For Every Internet Marketer

78 Resources For Every Internet Marketers Toolkit – Search Engine Watch #SEW Awesome List Divided Into 9 Sections. SEO tools Link building tools Coding tools Conversion tools Convenience tools Social media tools Forums News & blogs Social profiles Thank You to Dave Davies of...

Should I Use Google's AdWords Keyword Tool for SEO Based Keyword Research???
15 Feb

Should I Use Google’s AdWords Keyword Tool for SEO Based Keyword Research???

Should I I often get this question… well my buddy Rand at SEOmoz just shared a wonderful blog post that proves that Google’s Keyword Tool is not at all what people make it out to be. The bottom line: Running discovery-focused searches in AdWords...

Paid Search Marketing Influences In Store Purchasing
25 Jan

Paid Search Marketing Influences In Store Purchasing

Trying to sell PPC to your client, boss, or team? Ever wondered if paying for that click was really worth it. I just found this post that introduces a study on the impact of search marketing on in store purchasing. The following is a great...

I'm Seeing Ads Based on the Websites That I Visit
25 Jan

I’m Seeing Ads Based on the Websites That I Visit

Recently I was looking for where Google explicitly states that they will serve ads to you based on the websites you visit (even if those sites don’t have remarketing/retargeting code.) Well here it is for your reading pleasure… What information does Google use to...

Consolidation vs. Multi-Page Targeting of Keywords for On Page Optimization (SEO)
08 Nov

Consolidation vs. Multi-Page Targeting of Keywords for On Page Optimization (SEO)

    Should you build a separate page for each keyword or combine targeting on a single page? I always have this issue! 2 related keywords, do I target one page for both, or do I create 2 separate pages. Well here’s the answer...

Local SEO - From Rand Fishkin
10 Oct

Local SEO – From Rand Fishkin

C: SEO

A great video from Rand Fishkin of SEOmoz.org on how to Optimize one’s local site for the search engines!

They Tell You Blog! But Is Your Blog An Asset Or A Liability?
19 Aug

They Tell You Blog! But Is Your Blog An Asset Or A Liability?

Recently, I have been pushing blogging to a number of my clients. There are tons of advantages of blogging for a company, especially as a strategy for getting ranked for a variety of keyword phrases related to your industry. And by the way… Google...