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Mobile Commerce - What You Must Do For Google

Mobile Commerce – What You Must Do For Google

There are three things a retailer must do: First, a retailer’s site must have what is known as a “vary header” that indicates user agent the mobile platform initiating a request; this tells Google that the content at the URL varies by user agent,...

Micro-Conversions: What Are They & What You Should Measure

Micro-Conversions: What Are They & What You Should Measure

Just stumbled upon a great post which speaks about micro-conversions. These “conversions” are typically actions visitors on your site can take which allow you to build connections with them. Instead of just tracking a Purchase or a Lead Form Completion – here are 5...

20 steps to On-Page Optimization for Ecommerce Websites

20 steps to On-Page Optimization for Ecommerce Websites

I’m always looking for great On-Page Optimization checklists, especially since quite a few E-commerce projects have fallen into my lap. Here is a great article that provides optimization recommendations for 15 areas on every product or category page on an E-commerce site. Perfecting On-Page...

Have You Looked At Your Ecommerce Shopping Cart Lately?

Have You Looked At Your Ecommerce Shopping Cart Lately?

Optidge is working on quite a few Ecommerce Projects and we found this really awesome article that goes through 16 things that one should look for in his/her Ecommerce Shopping Cart Process!! Take a look and let us know what you think?