Paid Search Marketing Influences In Store Purchasing
C: Google Adwords A:
Danny Gavin
Trying to sell PPC to your client, boss, or team? Ever wondered if paying for that click was really worth it. I just found this post that introduces a study on the impact of search marketing on in store purchasing. The following is a great...
I’m Seeing Ads Based on the Websites That I Visit
C: Google Adwords A:
Danny Gavin
Recently I was looking for where Google explicitly states that they will serve ads to you based on the websites you visit (even if those sites don’t have remarketing/retargeting code.) Well here it is for your reading pleasure… What information does Google use to...
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