Blog

Branding as a Solution, Not Just a Service

Discover how strong digital marketing & brand strategy goes beyond a service offering, solving complex business challenges & driving growth.

Streamlining CRM Integration with Optidge’s HubSpot Onboarding Process

Optidge's HubSpot onboarding streamlines CRM integration and optimizes email automation and contact management for seamless marketing and sales alignment.

Why Knowing How to Spot Red Flags is Key in Paid Search Advertising

Struggling with Google Ads? Learn to spot red flags, optimize campaigns, maximize ROI, and learn from expert insights to save your budget and up your strategy.

Optidge Named 2025 Google Premier Partner – A Milestone in Digital Excellence

We have great news to share!  Optidge was formally named a Google Premier Partner for 2025. Recognized for our digital advertising expertise and our commitment to helping clients exceed paid...

Why the Next Agency You Hire Shouldn’t Just Be About Results, but About Mentorship

Work with a marketing agency that mentors, not just delivers. Optidge builds trust, transparency, and long-term success through a mentorship.

Unlock the Secrets to Paid Social Success with Optidge’s Free 5-Point Audit

Paid social media campaigns have the potential to generate incredible ROI –  businesses with well-executed social media strategies see an average of 28% higher engagement and conversions than those without....

Why Getting to Know Your Client Matters in Digital Marketing

It has been said that to excel truly, a (digital) marketing agency must deeply understand its client’s business, target audience, and brand identity to create effective campaigns. Success isn’t just...

Secrets to Paid Social Media Success from Optidge’s Joseph Wolf: Authenticity, Simplicity, and ROI

Have you been running paid social campaigns that seem like they should deliver results, but don’t—and you’re frustrated trying to figure out what’s missing? We have you covered. When Joseph...

Mastering SEO Success: The Art of Revenue Attribution and Winning Keyword Strategies

Keyword attribution identifies which keywords played the most significant role in driving a specific user action on a website—whether making a purchase, subscribing to a newsletter, or downloading content. Understanding...

Optidge’s 2024 Year in Review: Celebrating Our Top Achievements 

As we approach the end of the year, it’s a perfect time to reflect on the remarkable achievements and milestones that have defined 2024 for Optidge. This year has been...