(aka our values)
Have Autonomy & Earn Responsibility
We give our team members independence from the get-go. Our team is motivated, proactive and driven to excel.
Embrace Growth Opportunities at Every Turn
We’re lifelong learners, embracing every chance we can to grow. By striving to learn from each other, our challenges and our successes, we continue to develop personally and professionally.
Driven to Succeed While Supporting Each Other
We’re a tight-knit team that knows that the best results are not produced by individuals but happen when we support each other.
Build Relationships by Showing Respect and Care
When we work together, we’re your partners, not your superiors. We tell you the truth about the performance you can expect, admit to the mistakes we’ve made (and fixed) and offer our unbiased recommendations.
Be Creative & Think Strategically
We don’t settle for average. We’re constantly thinking about how to improve, innovate and optimize our results.
In the prehistoric era of digital marketing (ICQ, Yahoo and dial-up anyone?) 20-something Danny Gavin began tinkering with digital marketing. Self-taught, eternally curious, and fiercely tenacious, his digital marketing chops were instrumental in helping Brian Gavin Diamonds join the INC 5000. In 2010, he founded Optidge to provide a boutique digital marketing service that takes a genuine interest in its clients’ long-term success. Since then, Optidge has sprouted into a booming agency with a golden reputation.
And Danny? He’s still changing the world. By day, he’s leading Optidge with his trademark humility and data-driven creativity. By night, he’s an adjunct professor at the University of Houston’s C.T. Bauer College. As one of the college’s most popular educators, he teaches MBA students and executives the foundations of digital marketing (he’s so passionate about the subject that many of his students change career paths to move into digital marketing). He’s also the founder of ODEO Academy: the only online, practical graduate-level course that teaches the fundamentals of digital marketing in 15 weeks. No, he never sleeps. When he’s not working? He’s a husband and dad to 5 adorable kids.
Our tribe of insatiably curious, intensely passionate + embarrassingly smart individuals.
All working together towards one goal: your success.
Founder + Chief Strategist
Chief Operating Officer
Head of Paid Social
Head of Paid Search
Senior Paid Search Strategist
Analytics Team Lead
Senior Client Account Manager
Paid Media Lead Analyst
Senior SEO Strategist
SEO Team Lead
Social Media Strategist
Paid Media Specialist
Social Media Manager
SEO Analyst
Paid Social Analyst
Paid Search Analyst
Graphic Designer
Team Assistant
Sales & Marketing Manager
Internal Marketing Coordinator
Paid Search Strategist
Client Account Manager
HR Manager
Paid Search Coordinator
Account Manager
Senior Paid Search Strategist
Account Manager
Project Manager
The results were startling! The Optidge team brought significantly more traffic to my website through their SEO and they were a pleasure to work with. The experience was positive and pleasant from the initial meeting to project completion.
Whether you’re a solid, family-owned business ready to dive into digital marketing or a shiny start-up wanting to rapidly scale, we can help.
