Blog

Optidge Helps Prepare 16,875 Meals for Senior Citizens at the Houston Food Bank

The Optidge team woke up bright & early to work side-by-side in the fight against hunger at The Houston Food Bank’s Portwall Warehouse. We assisted with building boxes and packing...

How to Make Your E-commerce Website Google Friendly with Onsite SEO

How to Make Your E-commerce Website Google Friendly with Onsite SEO In case you missed Brooklyn’s largest gathering of e-commerce professionals at JCON last month, our very own Founder +...

NEW TEAM MEMBER: MEET BATLI!

Batli’s cultural background is just as diverse as her professional career; spanning from photography, multimedia journalism, full-stack development and high-end perfumery. Batli’s passion for learning new skills has led her...

Optidge Among Top 5 Houston Digital Agencies in 2019

Every year the Houston Interactive Marketing Association puts together a Show & Tell Mixer, instead of a pricey awards show, where the top 5 Houston Digital Agencies present show-stopping, presentations...

Optidge Featured on The Business Makers

Our Founder and Chief Strategist had the pleasure of being interviewed by Glenn Taylor of the BusinessMakers. Internet marketing is not as easy as it looks; getting it right can...

A Guide to Evolving with Google’s Search Marketing Updates: Three Part Series

Images Sourced and Concepts Adapted from Presentations at Wordstream Live Austin 2017 Being a fan of Wordstream for a couple years now, I knew that Wordstream Live – Austin was going to...

Keyword Planning in a Close Variant World

A Guide to Evolving with Google’s Search Marketing Updates: Part 3 Speaker: Navah Hopkins – Services Innovation Strategist at Wordstream Google introduced close variants as a way to capture plurals,...

Search Marketing Hacks & Strategies That Are SO #FakeNews

A Guide to Evolving with Google’s Search Marketing Updates: Part 2 Speaker: Zina Kayyali – Director of Customer Programs at Wordstream We all know that the online marketing world moves...

Using Profits to Drive Your Search Marketing Strategy

 A Guide to Evolving with Google’s Search Marketing Updates: Part 1 Speaker: Amy Swartz – Partner Enablement Manager at Google In the past, advertising was very static by nature, with...

A Newbies Guide to State of Search Conference 2017

So, I’ll start out with a bit of a clarification. I’m not a newbie to internet marketing by most standards. But this was the first time I ever attended the State...