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Podcast: The Twists and Turns of Scaling an Agency With Danny Gavin of Optidge

Podcast: The Twists and Turns of Scaling an Agency With Danny Gavin of Optidge

Originally posted on InspiredInsider.com Here’s a glimpse of what you’ll learn: Diamonds, Rabbi, and earning an MBA: Danny Gavin’s come up story Why Danny left the family business of selling diamonds How Danny’s agency services have evolved Scaling and growing your agency through the power of delegation Ways to...

Webinar: Launching, Marketing & Selling It | Entrepreneurship

Webinar: Launching, Marketing & Selling It | Entrepreneurship

Originally from OnlineX The moment you have been waiting for is here after many sleepless nights, you are ready to launch your business. A startup, like any business, needs a good brand. A strong brand identity doesn’t happen overnight. It’s not just about picking...

Podcast: Does Learning SEO Require a Formal Course?

Podcast: Does Learning SEO Require a Formal Course?

Originally Posted at SEORant.com Does Learning SEO Require a Formal Course? Danny Gavin joins the SEO Rant Podcast to share his outlook on SEO education: The current state of formal SEO education Why SEO education has to be hands-on How to get the most...

Podcast: How To Grow Your Agency By Finding *Teachable* Staff | Dot & Co.

Podcast: How To Grow Your Agency By Finding *Teachable* Staff | Dot & Co.

In this episode, you’ll learn how Danny started his agency from SCRATCH to now a scaling team. He’s brought on specific roles so he can focus on his strengths and really step into the visionary seat. It’s quite remarkable what he’s done with his...

2021 AMA Crystal Award Winner for Medical ID Jewelry Retailer Ad Campaign

2021 AMA Crystal Award Winner for Medical ID Jewelry Retailer Ad Campaign

Click here to check out the complete Case Study Optidge has received another accolade from our industry peers. This time, we’re pleased to announce we’ve won a 2021 AMA Crystal Award for our work with medical ID jewelry retailer American Medical ID, and were...

Podcast: How to run an award-winning Facebook advertising campaign | How the Fxck

Podcast: How to run an award-winning Facebook advertising campaign | How the Fxck

Watch and Listen on Youtube Listen on Anchor In this episode, we discuss Danny’s expertise areas: SEO & paid social. We focus on one social media ad campaign in particular. Optidge ran an advertising campaign for Degs & Sal, the eCommerce jewellery brand available...

iOS14 and Facebook Ads - What You Need to Know Right Now

iOS14 and Facebook Ads – What You Need to Know Right Now

If Facebook and/or Instagram Ads are ANY part of your business STOP and READ this now before it’s too late… Yes, that title is pretty “clickbaity” however it’s for a good reason… iOS14 is making changes that will be affecting all FB/IG advertisers (and...

Video: 3 Pillars of a Google Organic Search Campaign (SEO)

Video: 3 Pillars of a Google Organic Search Campaign (SEO)

Hello, my name is Danny Gavin. And today, we’re going to learn about how to set up a Google organic search campaign. When it comes to setting up an organic campaign, there are three levels or three parts; visibility, relevance, and authority. This is...

Video Interview: Staying Lean, Going Remote, & The Best Tool Stacks

Video Interview: Staying Lean, Going Remote, & The Best Tool Stacks

In the video below, Optidge founder Danny Gavin speaks with Eric Vardon, CEO of Morphio. The chat focuses on: Why digital marketing can’t be neglected in a company’s overall growth strategy. Finding the right balance of tools for your business. How to differentiate your...

SEO Analysis of Lemonade.com: Renters vs. Home Insurance

SEO Analysis of Lemonade.com: Renters vs. Home Insurance

Recently, I was approached by a group of students from the Masters in Marketing program at Bauer College of the University of Houston to see if I could help them with some difficulties they were having with a school project. They presented the following...