A Little Bit of On-Page & Technical SEO Can Go a Long Way

Recently, I was reviewing some of our clients’ Google Analytics accounts and stumbled upon a great find.

Our client has multiple websites, and we have been going through each one, finding and fixing up all of the on-page and technical SEO issues.

For this specific website, we worked on it starting at the end of December through early January. As can be seen with a little work and care we were able to more than double the traffic to the website!

SEO is definitely not a one-trick pony and, as can be seen, there is still work to do but it’s amazing to see what on-site SEO alone can accomplish.

What is On-Page SEO?

As per Moz.com:

On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page that can be optimized, as opposed to off-page SEO which refers to links and other external signals.

What areas of the website itself can/should I optimize?

  • Meta Titles
  • Meta Descriptions
  • Header tags (H1, H2, H3…)
  • alt and title tags for images
  • Find and remove duplicate content
  • Canonical tags
  • URL structure
  • 404 errors
  • 301 Redirects
  • Schema markup
  • Internal linking strategy

What tools can help me find the SEO issue on my website?

Need help? Reach out below and let us know how we can help!

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