Optidge’s 2024 Year in Review: Celebrating Our Top Achievements
As we approach the end of the year, it’s a perfect time to reflect on the remarkable achievements and milestones that have defined 2024 for Optidge. This year has been a whirlwind of growth, recognition, and incredible teamwork.
From industry accolades to expanding the Optidge family, we’ve had our fair share of unforgettable moments. Here is a look at some of the top highlights, in no particular order, that made this year one for the books.
Celebrating the Inc. 5000 Listing
One of the standout achievements for Optidge in 2024 was earning a spot on the prestigious Inc. 5000 list, which recognizes the fastest-growing private companies in America. This honor reflects our hard work, dedication, and innovative strategies we champion in the digital marketing landscape. Being listed among such esteemed companies not only boosts our visibility, but reinforces our commitment to excellence and reignites our motivation to carry our values into 2025 and beyond.
To learn more about this milestone moment for Optidge, check out the blog post here.
2024 Crystal Awards Triumph
This year, we celebrated our achievements at the 2024 AMA Crystal Awards, an annual event that brings together some of the most talented marketing professionals in Houston. This year’s event was extra special as it was the first time winning an award in all three of the major service divisions – SEO, PPC, and Paid Social – in the same year.
Finalist – 2024 Best Business to Consumer Campaign – Source Journeys
Receiving this recognition is not just an acknowledgement of our work, but a testament to the passion and perseverance of the entire team. We are proud of opportunities like this to showcase our success and the impact we’ve made in helping our clients achieve marketing goals.
To learn more about the winning campaigns, check out our case studies here.
Welcoming New Talent
Growth was a key theme in 2024, and we were thrilled to welcome many new team members to the Optidge family. We welcomed Batli Joselevitz, Lance Bailey, Emi Lossada, Mary Rios, Sara Strickland, Sarah Edwards, Sarah Long, Lukous Otobashi, Judith Shumba, Pedro Boller, Santiago Schamberger, plus four interns who completed our program.
Each new addition brought unique skills and fresh perspectives that have already begun to enhance our service offerings. As we continue to expand, we remain committed to fostering a collaborative and supporting environment where every team member can thrive.
Learn more about the Optidge team here.
Annual Optidge Retreat
Our annual retreat was another highlight this year, providing an invaluable opportunity for team bonding and strategic planning. This gathering allowed everyone at Optidge to connect on a more personal level, share insights, and collaborate on our future direction.
The retreat not only strengthened our team dynamics, but also inspired new ideas that will shape our strategies moving forward.
Danny at State of Search 2024
A significant moment for both our agency and the digital marketing community was when our founder, Danny, was selected to speak at the State of Search 2024 Conference. As the first time speaking at a seo-focused event, Danny’s insights resonated with attendees and showcased our thought leadership in the industry. Speaking engagements like this elevate our profile and reaffirm our role as innovators in digital marketing.
Tune in to Danny’s presentation at State of Search below:
Participation in Industry Conferences
In addition to the State of Search, Danny and the Optidge team attended several other conferences throughout the year, including notable events like brightonSEO, SparkToro, AMA’s MarketingEdge, Hero Conference, and more.
These events provide platforms for networking, learning and sharing our expertise. Engaging with other industry leaders and sharing our knowledge helps us stay at the forefront of digital marketing trends.
Podcast Milestone: 75 Episodes
This December marks a significant milestone for The Digital Marketing Mentor podcast, as we celebrate reaching episode #75. Over the year, we introduced 26 new guests, each bringing their unique insights and experiences to our listeners.
According to Spotify Wrapped, the podcast following grew 64% with the largest age bracket increase in listeners aged 18-24. One of our most highly streamed episodes was #65 with Noah Frydberg, who is our youngest guest to date as a full-time university student at the University of Texas and founder of multi-million dollar social media marketing agency, Maverick Creative.
These conversations shared on the podcast have not only enriched our content, but have also fostered a community of learners and marketers eager to explore new ideas.
To get caught up, explore the audio and video episodes here or on your favorite streaming platforms.
Davey Awards Recognition
We were also thrilled to announce that our podcast won two prestigious titles at the 2024 Davey Awards:
- Gold – Best Business Episode: ChatGPT did NOT Write This
- Silver – Best Business Podcast
This recognition underscores our commitment to delivering high-quality podcast content and valuable discussions in the digital marketing space. Winning this award motivates us to continue producing engaging episodes that inspire and inform our loyal audience.
To learn more about the Davey Awards, plus the top 5 streamed episodes on Youtube, check out the blog post here.
Conclusion
As we look back on 2024, it’s clear that this year has been filled with milestones that reflect the hard work and dedication of the entire Optidge team. From awards and recognition to welcoming new talent and sharing knowledge to the community, each moment has contributed to our overall growth and success.
We are excited to carry this momentum into 2025 and continue our mission of providing our clients with exceptional digital marketing services done right. We understand the frustration that comes with being let down or burned by cookie-cutter solutions or one-size-fits-all approaches.
If you or someone you know is open to a conversation on the Optidge difference, let’s connect!
Thank you for being a part of the Optidge journey. Here’s to another year of innovation, collaboration, and achievement!