The Strategic Advantage of Google Ads Before SEO: A Key to Early Confidence in Digital Marketing
C: Google Analytics Danny Gavin
In the intricate world of digital marketing, the strategic deployment of resources can make a significant difference, especially for those…
Visualizing Quality Score in Your Google Ads Accounts
C: PPC Rachael Howle
When it comes to the world of Google Ads practitioners are always talking about “Increasing Quality Score” and what can…
A Guide to Evolving with Google’s Search Marketing Updates: Three Part Series
C: PPC Joseph Wolf
Images Sourced and Concepts Adapted from Presentations at Wordstream Live Austin 2017 Being a fan of Wordstream for a couple years now,…
Keyword Planning in a Close Variant World
C: PPC Joseph Wolf
A Guide to Evolving with Google’s Search Marketing Updates: Part 3 Speaker: Navah Hopkins – Services Innovation Strategist at Wordstream…
Search Marketing Hacks & Strategies That Are SO #FakeNews
C: PPC Joseph Wolf
A Guide to Evolving with Google’s Search Marketing Updates: Part 2 Speaker: Zina Kayyali – Director of Customer Programs at…
TOP 11 Landing Page Platforms
C: PPC Danny Gavin
Check out this EXCELLENT list of easy-to-produce landing page platforms perfect for your PPC/SEM Campaigns. Also find: Features, Pricing and…
Typical Digital Display Advertising Costs
C: PPC Danny Gavin
AOL, Yahoo and other major publishers sell day-long homepage takeovers for around $500,000, media buyers report.According to media buyers, Hulu…
Tool to Determine the REAL Winner in an Ad Copy A/B Split Test
C: PPC Danny Gavin
I stumbled upon this amazing worksheet which helps you determine the REAL winner of a Google Adwords Ad Copy Split…
Remarketing Now Easier with Google Analytics Integration
C: Google Analytics Danny Gavin
What an awesome surprise to find this blog post on Search Engine Land this morning. Google has made it easier…
3 Ways To Track Clicks as Conversions in Adwords
C: PPC Danny Gavin
I went to an awesome seminar today run by Google!!! I learned and was reminded of many things. One of…