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Stories of Organic Social Strategies that Hit the Mark: A Testament to the Potential of Organic Social Media Marketing

C: GeneralA: Danny Gavin

Organic is dead.  Let’s clarify that statement.  Many marketers believe that organic reach on social media is either dead or…

The Top 5 PPC Takeaways from 2024

C: GeneralA: Danny Gavin

Imagine a world without PPC (pay-per-click advertising). If you’re a digital marketer, that may seem impossible. Since the mid-1990s, PPC,…

Should you consider partnering with a digital marketing agency?

C: GeneralA: Danny Gavin

It’s estimated that 60% of today’s advertising will be digital by the end of 2024. From social media advertising and…

A Graph from Google Search Console Showing the Website Data

The Strategic Advantage of Google Ads Before SEO: A Key to Early Confidence in Digital Marketing

C: Google AnalyticsA: Danny Gavin

In the intricate world of digital marketing, the strategic deployment of resources can make a significant difference, especially for those…

A Podcast On Taking A Deeper Dive Into Digital Marketing | Profiting With Non Profits By Danny Gavin, Founder + Chief Strategist At Optidge

Podcast: Taking a Deeper Dive Into Digital Marketing | Profiting With Non Profits

C: PodcastA: Danny Gavin

I had a great conversation yesterday with Danny GavinDigital marketing simply can't be taught it has to be implemented as…

Optidge’s “The Digital Marketing Mentor” Podcast Strikes Gold And Silver At The 2023 Davey Awards

Optidge’s “The Digital Marketing Mentor” Podcast Strikes Gold and Silver at the 2023 Davey Awards

C: NewsA: Danny Gavin

Optidge is proud to announce that its weekly podcast series, "The Digital Marketing Mentor," has achieved remarkable success at the…

Mandy Politi, Optidge Senior SEO Strategist, Presenting “Using Linguistics To Create Content That Ranks” At State Of Search 2023 In Dallas/Fort Worth

Mandy Politi, Optidge Senior SEO Strategist, Presenting “Using Linguistics To Create Content That Ranks” at State of Search 2023 in Dallas/Fort Worth

C: NewsA: Danny Gavin

"I really think I could be a presenter here next year..." For years people doubted her... "You aren't a native…

A Podcast On How To Level Up In Client Management With Holly Read And Danny Gavin, Founder + Chief Strategist At Optidge

Podcast: How to Level Up in Client Management  | Inbound Back Office Podcast

C: PodcastA: Danny Gavin

Danny Gavin Sheds Light on Client Management within Digital Marketing Agencies Our very own Danny Gavin, CEO of Optidge, was…

A Podcast On What You Need To Know About GA4 By Danny Gavin, Founder + Chief Strategist At Optidge

Podcast: What you need to know about GA4 | Product Market Fit

C: PodcastA: Danny Gavin

Decoding Google Analytics 4: An Enlightening Podcast Episode with Danny Gavin and Mosheh Poltorak The unveiling of Google Analytics 4…

A Podcast On How To Create A Winning Digital Marketing Strategy By Danny Gavin, Founder + Chief Strategist At Optidge

Podcast: How to Create a Winning Digital Marketing Strategy | Inspired by Purpose

C: PodcastA: Danny Gavin

In this episode, Danny shares insights into his life as an entrepreneur and how overcoming childhood challenges ultimately inspired him…