Universal Analytics: Should I Switch or Not?
By far the most complete description I’ve read about Universal Analytics. Back in October 2012, Google announced Universal Analytics as the next version of Google Analytics. The tracking code has...
(Not Provided) Not Anymore
An amazing presentation by Mozzy Tim Resnik… which teaches you (through the help of GA filters) how to analyze more data beyond the Organic Tab on Google Analytics which nowadays...
Typical Digital Display Advertising Costs
AOL, Yahoo and other major publishers sell day-long homepage takeovers for around $500,000, media buyers report. According to media buyers, Hulu currently sells its video ad inventory at around a...
Businesses, Avoid Fake Local Reviews! You’d Be Surprised What’s Considered Fake….
Google Warns SEO & Businesses to Avoid Fake Reviews – Search Engine Watch #SEW. Once I saw this I had to share… many of us know that part of the...
Tool to Determine the REAL Winner in an Ad Copy A/B Split Test
I stumbled upon this amazing worksheet which helps you determine the REAL winner of a Google Adwords Ad Copy Split Test. I created a simple excel Ad Copy Split Testing...
Facebook for Content Marketers?
Just stumbled upon a great post which speaks about micro-conversions. These “conversions” are typically actions visitors on your site can take which allow you to build connections with them. Instead...
Great Infographic on Inbound Marketing
Awesome Infographic from The Whole Brain Group that I found on Hubspot… it explains Inbound Marketing PERFECTLY! A Super Simple Explanation of Inbound Marketing [INFOGRAPHIC].
Micro-Conversions: What Are They & What You Should Measure
Just stumbled upon a great post which speaks about micro-conversions. These “conversions” are typically actions visitors on your site can take which allow you to build connections with them. Instead...
My Latest Infographic: Oakleys and Framelot.com
Framelot.com – Eyeglasses, Sunglasses & Contacts
Remarketing Now Easier with Google Analytics Integration
What an awesome surprise to find this blog post on Search Engine Land this morning. Google has made it easier and even more accurate to remarket, now with the help...